Tumblr is one of the popular advertisement-free blogging resources that majority of businesses are completely ignoring. With Tumblr user base largely comprising of users within the age group of 14-24 years, the website remains unacknowledged by enterprises. Businesses’ relatively lesser inclination towards Tumblr is attributed to lack of advertisement presence on the website. However, this very unique characteristic is attracting people in large numbers. Despite dearth of advertisements, Tumblr remains one of the most lucrative mediums, particularly for small businesses, to promote their business.
Utilizing Tumblr to promote business would result in emergence of new resources for increasing our search engine optimization techniques. Embedded with a user-friendly interface, Tumblr makes it way too convenient for creating blog posts, which can be submitted over the web, or via text message, e-mail, or even phone calls. Furthermore, Tumblr posts can be syndicated to post over a user’s Facebook page. Tumblr also allows re-blogging of its posts. Establishing a presence on Tumblr would not just open a booming segment of blogging site, but it would also assist in enhancing our rating in search rankings. With Google recognizing Tumblr as a highly credible site, Tumblr blogs are always found in top search rankings.
A small enterprise can utilize the prevalent ‘go local trend’, where users blog about respective businesses. We can always create a blog that includes information about our business, images, and as well as other links related to our business. If we successfully create a genuine blog, it is bound to result in several re-blogs by other Tumblr users. Our link usage along with the re-blogs of the links, would contribute to higher rankings of our page on Google.
We can follow the given below additional tips to further optimize our link building practices:
If we already have a blog, we can change the settings to redirects users to our latest blog.Regardless of when other fellow Tumblr users start following us, we can begin re-blogging our posts.Searching for Tumblr blogs that post content related to our business, and then following the blogs, and even re-blogging few of them.Increasing our frequency of interacting with other fellow Tumblr users, as they are more likely to follow us back, generating more links.
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