Wednesday, 11 July 2012

What You Need To Know About Facebook’s Face Lift On Business Pages


As one of the world’s largest business websites recently underwent some major changes, we thought we would take a look at what you need to know about Facebook’s face lift on businesses pages and how you can tailor your page to gain the most from these new opportunities. Whether you love or hate the new look and features, the changes are here to stay. So let’s find out how to make the most what we have!

How Messaging Has Changed, For the Better!

While the messaging function could generate large quantities of messages per day, especially if you have a large number of likes or are a well known brand, the perks far outweigh the negatives. An optional message button now appears at the top of your Facebook Page. Once activated through the manage permissions tab in your administrative settings, you can begin to communicate with Page fans in a one-on-one environment.

Responsive, personable service

Brand new and long awaited by many businesses

Customers appreciate the privacy and connectivity

You may find that traditional communication channels such as phones, emails and chat may slowly become replaced by Facebook messages.

Why We Love to Pin!

Another new and significant update is the option to “pin” important status to the forefront of your wall posts. This was clearly Facebook’s reaction to the popularity of Pinterest, where users can pin ideas to a board. The functionality in this setting is perfect for business owners, as it offers the opportunity to keep important information highlighted for all prospects.

Make sure the information is timeless and relevant

Don’t over-pin information, otherwise no one will be able to view new posts

Test out new information and monitor your statistics to see what was viewed most

The Cover Photo: Love It or Hate It?

The cover photo is still a hot topic as people have transitioned from not really knowing what to do with it, to either loving it or hating it. However, this controversial change was revolutionary and offers the opportunity to stand out from the crowd by harnessing quality branding on Facebook; something that was impossible before.

Avoid text heavy images, as these are prohibited

Increase branding awareness by using and adapting current logos and color schemes

Change up your cover photo to accentuate marketing campaigns and holidays

The Verdict on Facebook’s Face Lift

The main part of what you need to know about Facebook’s face lift on business pages is that these new options are there, and they exist to serve your company. It is best to test them out. While you may not love every feature or find benefit in their uses, Facebook has attempted to offer everyone the opportunity to expand in their current efforts; something worth being applauded.

Another Breakthrough Site

Another breakthrough site we love, is the Empower Network, which you can use in conjunction with your Facebook Page. Want to SUCCEED as an internet marketer, or work from home business? Then you need to SEE this Simple, 3-Step Formula Is The Lucrative Solution To A Complicated Online Marketing World! Click Here And SEE WHY IT WORKED!

Win a Chance to Join My Team!
I am offering five people, read FIVE people only, the opportunity to join my team and receive one-on-one training in how to reach the higher levels of income on the Empower Network. I’m not looking for the first five people to sign up, or the first five people who want this. I’m looking for five people who cut the grade and are going to take what I teach and catapult themselves into a whole new level.

No comments:

Post a Comment